At Nordeye, we care about your privacy and comply with the laws and regulations regarding the handling of your personal data. Below you will find information on how we store and use data as well as your rights regarding your personal data.
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Responsibility for Personal Data and Your Rights
Nordeye AB (559235-8062), Sveavägen 151, 113 46 Stockholm, is responsible for the handling of your personal data. We never share your data for marketing purposes with third parties outside of Nordeye. The data forwarded to third parties is only used to provide our services to you. Only authorized persons within Nordeye have access to your personal data.
1.1 Your Rights
- You have the right to get information about which personal data we process.
- You can request a copy of your personal data.
- Right to rectification and deletion of your personal data.
- Right to restrict the processing of personal data.
- Right to object to the processing of certain personal data.
- Right to receive your personal data in a machine-readable format and transfer it to another data controller.
- Right to refuse direct marketing. For this purpose, contact hej@nordeye.com.
- If you are dissatisfied with how we handle your personal data, you have the right to file a complaint with the Data Inspection Board.
1.2 Contact Information
Email: hej@nordeye.com
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Collection and Processing of Personal Data
We collect and process personal data in connection with your purchase, including information such as name, address, email address, phone number, and purchase information. This information is used to complete and deliver your order and to improve our service.
2.1 Data Collected and Processed by Nordeye A) Order and delivery data, B) Subscription data, C) Offers, D) Purchase information, E) Your visit to our website, F) Data about your identity.
2.2 How the Information is Used
A) Data regarding purchased goods, price, order date, delivery address, and delivery method B) Date of subscription and subscription ID, C) Information, participation, and utilization of offers, D) Information about the products you have purchased, payment method, transaction ID, delivery address, and delivery date, E) Your usage patterns on our website, where you click and what you do, F) Your name, email address, delivery address, and your IP address.
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How We Use Your Data for Marketing Purposes
Nordeye uses your data to improve your website experience, to send marketing materials, campaigns, and offers. You have the option to object to this by contacting us. We use the data to communicate with you regarding your orders, products, or marketing campaigns that might interest you. In this case, we may have based the communication on products you have previously purchased or viewed. You can object to the use of your personal data for advertising purposes by sending a written notice to hej@nordeye.com. We may share your information with our IT and system providers and have signed a data processing agreement with the relevant parties to ensure that your personal data is protected. Nordeye stores your name, possibly company name, and email address and continuously sends newsletters with news, offers, and campaigns. If you no longer wish to receive our newsletters, you can easily unsubscribe in the emails you receive or contact us for assistance.
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Personal Data and Cookies
We use cookies to improve your web experience and tailor our marketing. Cookies can be managed and deleted according to the instructions in section 4.4.
4.1 Cookies
Cookies are tracked using trackers for various purposes. In Nordeye’s case, it is about offering the visitor a tailored experience of our range. We use the following third-party trackers to track and analyze cookies:
- Google Analytics
- Mailchimp
- Klarna
- Hotjar
- BrightBid
4.2 Google Analytics (GA)
GA uses methods that enable the analysis of your use of websites through cookies stored on your computer. You can prevent the registration of this data (including your IP address) by downloading and installing a plug-in in the browser; Install the plugin. An opt-out cookie will then be saved on your terminal. If you delete your cookies, you must click on this link again. Cookies are stored continuously as long as you have approved it. Otherwise, personal data is stored when you sign up for Nordeye’s newsletter.
4.3 Mailchimp
We use Mailchimp to send our newsletters. You can read about Mailchimp’s handling of cookies here.
4.3.1 Mailchimp – Privacy and GDPR
Of course, we care about your privacy and follow the guidelines regarding the General Data Protection Regulation (GDPR) as stated in the EU. When you sign up for our mailings via Mailchimp, we collect and process your personal data solely to send relevant information and updates to you.
To ensure your privacy and your rights:
- Consent: By signing up for our newsletters, you give your explicit consent for us to process your personal data in accordance with this privacy policy.
- Unsubscribe: You can unsubscribe from our emails at any time by clicking the unsubscribe link at the bottom of each email. This will immediately remove your data from our email list.
- Data Handling: We use Mailchimp to manage our email mailings. Mailchimp also complies with GDPR and has implemented necessary security measures to protect your data. Read more about Mailchimp’s handling here.
If you need further information, have questions, or need help with unsubscribing, please contact us at hej@nordeye.com, we are happy to help!
4.4 How to Delete Cookies in Your Browser
You can set your browser to only accept the storage of cookies when you consent and thus prevent cookies from being saved on your computer in the future. If you only want to accept Nordeye’s cookies, but not those from our suppliers and partners, you can change the setting in your browser to “Block third-party cookies.”
How you delete cookies from your browser depends on which one you use. You can find guidance through the browser’s own interface or website. Some common browsers and how to delete cookies in them:
- Google Chrome
- Mozilla Firefox
- Internet Explorer
- Microsoft Edge
- Safari
4.5 Klarna
We use Klarna as a payment provider. Klarna saves your personal number to be able to complete payment via invoice. If you want to read more about how Klarna handles personal data, you can do so here.
4.6 Hotjar
Hotjar tracks behaviors and not individuals. To protect and guarantee visitors’ privacy, Hotjar is based on anonymous insights into the use of the website and not on personal data. Visitors are assigned a unique user ID without personal information. When data is collected, Hotjar uses automated functions that keep the visitor’s data private in their browser. Personal information thus never reaches servers, and the sessions are therefore private. Read more here, and if you do not want your behavior to be tracked, read here.
4.7 META
When you follow Nordeye on META platforms, such as Facebook or Instagram, we collect important information to understand and improve your experience. This includes basic demographic data such as age, location, and gender, as well as your engagement through likes, comments, and shares. By analyzing your behavior and interests, we can tailor our content and offers to suit your needs. This collection of information helps us improve our products and services and create a more personal and meaningful experience for you as a customer on our META platforms.
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How Long Do We Store Your Personal Data?
We store personal data as long as it is necessary to process orders and fulfill agreements. Marketing data is stored until the customer unsubscribes or objects to direct marketing. Cookies are stored for 26 months.
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AI Technology
At Nordeye, we use AI technology to improve certain texts, materials, and marketing methods.
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Secure Data Transfer
Your personal data is transferred securely with encryption. We use SSL to protect your information. In the event of data breaches, you will be informed. The content of this privacy policy may change over time. At Nordeye, we place great importance on our customers’ privacy and comply with applicable data protection laws. If Nordeye makes major changes to our privacy policy, these will be communicated.
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Last updated: 2024-06-10